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Postponed event: Business Meets Design

Business Meets Design

2 april om 10:00 3 april om 10:00

This conference has been postponed to April 2020.

This year the fourth annual Business Meets Design conference takes place as part of the NATURE exhibition in Cube design museum. ‘Nature, collaborations in design‘ has been co-organized with Cooper Hewitt, Smithsonian Design Museum, in New York.

During this conference, experts from different European countries will show the audience: results, ambitions and dreams of designers who see nature as a source of inspiration and supplier of valuable new materials.

In addition, the conference is part of the IMPACT! Program, an Euregional program that aims to bridge the gap between designers, education and entrepreneurs. This is co-organized with the four Brightlands Innovation Campuses in Limburg and the designpartners in the Euregio. 

During this year’s two-day program we will show the impact of design in four major areas: materials, food, mobility and energy. Concrete tangible solutions for large and small companies will be presented as well as initiatives launched by companies, start-ups and designers.

Furthermore, we will dive into a number of exciting experiments that young designers are currently working on. By giving examples and telling stories we not only want to start discussions during those two days, but we also want to inspire every visitor (and participant) by case studies which he/she can apply to his/her own organization. 


The conference will be hosted by Dick Evers, artist, cultural entrepreneur,, action painter, Feng Shui’er and more. The program is as follows.

  • Thursday
  • Amir Sabirovic from Symphony Netherlands about ‘Future of industrial design enabled by Industry 4.0’
  • Rong Wang from Eggxpert about second skin bio-based beauty
  • Pauline Wiersema, artist/designer about cooking with disasters
  • Erik Aller from Adelante about healthy movement
  • Peter Daams from Stora Enso about molded fibres
  • Joop Petit from Phidias about nature based architecture
  • Danielle Arets from Design Academy Eindhoven about ‘You are in my system’
  • Scheufelen Papier about paper based on grass
  • Lorenza Pignatti from NABA University Milan about ‘Perspective for multiple design fields’

Organisatoren & Partners

Cube design museum

Museumplein 2
Kerkrade,Netherlands
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